When a product developer sets out to reduce sugar, the conversation almost always starts with sweetness — how to keep the product tasting right with less sugar in it. But there is a second problem that surfaces later, often after the first production trials, and it catches teams off guard: the reduced-sugar version dries out, […]

Keeping a finished food soft, fresh and appealing all the way to the end of its shelf life is one of the quieter challenges in product development. Baked goods stale, bars harden, fillings dry out — and the ingredient quietly doing the work to prevent that is the humectant. MoistPlus® is Nexus Ingredient’s clean-label answer: